We are excited to announce that our managed services division, Prosource Technologies, is rebranding to Vitis Technologies.
Vitis is still a Prosource company and offers managed IT and cybersecurity services that protect, power, and connect organizations.
Ben Russert, CEO of Prosource, explains:
“We have always prioritized anticipating what’s ahead so our clients are prepared, and that’s been a key differentiator for us in the market. We practice what we preach, so we’ve been investing in the ever-evolving technology space to prepare our business for what’s next, too. Launching Vitis Technologies is the necessary next step as we expand and enhance our ability to help clients operate more efficiently, effectively, and securely.”
We chose the name Vitis because of its Latin meaning – grapevine. In the same way that grapevines integrate every element of a vineyard’s ecosystem, IT networks integrate every element of a company’s ecosystem. Our Technologies teams operate at the intersection of information technology (IT) and information systems (IS), two acronyms that appear in the name Vitis.
Jeff Loeb, President of Vitis Technologies, said:
“Since the inception of our managed IT services division in 2013, Prosource Technologies has successfully grown into one of the leading managed services providers (MSP) in the region. The strategic decision to rebrand as Vitis Technologies signifies our commitment to advancing our established Prosource brand reputation in office equipment, while simultaneously establishing a new identity known for delivering best-in-class managed IT services.
This transformation reflects our dedication to maintaining excellence and innovation across both brands.”
A New IT Headquarters in Blue Ash
We have also relocated the Technologies division from offices in West Chester into the newly renovated Design Center building in Blue Ash (visible from I-71). We wanted to bring these highly skilled team members to a more central location in Greater Cincinnati, and into closer proximity to the Prosource headquarters.
As a Prosource company, Vitis Technologies holds Prosource’s standards of delivering stellar customer experiences and partnering with clients. To encourage in-person collaboration among team members and with clients, the new headquarters has been designed to serve as a technology hub—offering a tech-enabled space to be used by team members, clients, partners, and the community. Cincinnati’s tech industry continues to grow, and the Vitis tech hub offers new opportunities for collective innovation.
Benny Russert, Director of Technology Alignment, speaks to the reasons behind opening a tech hub.
“As we set out to create a space that would reflect our unique culture, we took into account several factors that would enhance collaboration and innovation not only across our teams but also with our clients. We designed the facility to promote foot traffic across team members and working groups that wouldn’t typically engage on a day-to-day basis.
We also engaged various local partners to make the space a great place to work, capturing the energy that a tech company like ours harnesses to drive a great culture and attract the best talent.”
This move is the next step in our strategic growth and commitment to client service amid a rapidly changing technology landscape. In January 2023, we acquired Prospera Solutions Group, a managed IT services provider located in Fort Wright, Kentucky. This acquisition—one of two last year—expanded our physical footprint, adding a Northern Kentucky office, and increased Technologies division’s capacity and capabilities to help clients leverage technology for competitive advantage.
The new technology-focused headquarters further solidifies Vitis Technologies’ position as a leading MSP and trusted IT partner in the Greater Cincinnati and Northern Kentucky region.